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Explanation of what it is.

About three lines on more about it.

What's different? Just what is says... explain how it is different

Lecture content

A primer for organizing new ideas, spotting common problems in commercializing technologies, and guiding action-based next steps.

Simulation game

Groups are given a "consulting assignment" —a set of cards that contain a pool of technologies hoping to be commercialized, and form a simulation exercise around the core teaching elements.

Present & discuss

Each team will present their recommendation on which technologies to avoid, which one to commercialize, how they came to their decision, and how to mitigate the top challenges their particular technology will face in moving forward.

AMore details here.

Target attendee: Anyone wanting to know the basics of why new ideas are so difficult to implement, especially when based upon deep research.  Basic, introductory level. No preparation necessary.  Stand alone learning, or great starting point for entering into more serious idea thickening.

Contact time:  6-hours.

Options: 

• Content customization: Morning lecture, Tech-Screening matrix tool, Real-life examples, and simulation card deck can be modified to have an increased slant toward certain technologies and associated businesses of interest.
• Flashcards keepsake: Customized desktop take-away. Lecture content materials built into flash cards for the lecture section and as a unique hands-on reminder to deploy whenever an idea needs some preliminary investigation.
• Deploy to real projects:  After finishing this workshop, have some (or all) attendees deploy its framework upon real ideas for 1-2 weeks. Report back to present and discuss their findings.

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